BIOACTIVE BEVERAGES
The Science Behind Noni
From the beginning of human history, there's always been a special relationship between people and plants.
The noni plant was highly valued by ancient Polynesians as a versatile medicinal plant. Modern researchers recognize that the efficacy of these traditional medicinal plants is driven by the amount and kinds of bioactive compounds they contain, and the bioavailability of these compounds.
Bioactives are chemical compounds—like vitamins and minerals—that produce biological activity within the body. Noni contains an unusually broad range of bioactives including iridoids, lignans, coumarins, polysaccharides, flavonoids, and fatty acids.
| BIOAVAILABLE Noni Bioactives Exposure to Elements:
No Chemical Breakdown |
NON-BIOAVAILABLE Other Compounds Exposure to Elements:
Chemical Breakdown |
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Bioavailability describes the amount of a compound that reaches the circulatory system and cells.
1. A number of factors affect the bioavailability of a substance, including stability and solubility.
2. The more stable a compound, the better it withstands chemical breakdown when exposed to light, heat, air, storage, etc.
3. Highly soluble compounds are quickly transported by the bloodstream throughout the body, where they are more easily absorbed by cells.
